Gain more valuable insights

THROUGH EYE TRACKING

EyeReply User Experience Research EyeTracking Mobile

Eye tracking provides unbiased and reliable access to how customers perceive your products and services. This cutting-edge technology allows to uncover user’s eye movements and get access to implicit measures, which goes beyond think-aloud-test and what customers are aware of. 

Our experts seek for the best quality results to achieve your business objectives, and eye tracking is an important tool within our research methodology.

Call us today and start improving your visual effectiveness:
(+45) 2235 7808

WE TAKE RESEARCH
ONE STEP FURTHER

Our research approach includes eye tracking with traditional market research methods. Together, it allows to improve the performance of your communication and fully comprehend what works, what doesn’t work, and why. 

Through eye tracking you will discover how users truly experience your product or service: the latest technology is used to measure customer’s eye movements and easily integrate the data in gaze plots and heat maps that we use to further analyse your performance. 

How is EyeReply different from other providers?

Eye Tracking Research Study at EyeReply

WE HELP YOU UNDERSTAND
USER’S POINT OF VIEW

Eye tracking collects precise information regarding where customers are looking at, how, and for how long. These data is obtained by a small device that can be placed on any screen or weared through eye tracking glasses. As such, this device does not disturb participants and it allows to simulate the real-world experience.

When combining eye tracking with other traditional methods such as in-depth interviews and surveys, we are able to understand communication and user experience better. 

THE BEST PART?

The best part is that you get to see the test process on the spot. Our facilities include a room where you can monitor what is happening between users and your product, through a screen that incorporates the eye tracking data in real time. You will see immediately what customers perceive, what they experience, and how they behave. And all of it, of course, without interfering in any way the flow of the test. 

Just bring your colleagues along and discuss new opportunities for improvement! 

EyeReply_User_Experience_Real_Time_Monitoring

LET’S IMPROVE YOUR VISUAL EFFECTIVENESS.

Call us today!
(+45) 2235 7808

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